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Information
Define Yourself! Crafting a Powerful Personal Brand
Original Program Date :
Length: 54 Minutes
The concept of personal brands has been a mainstay in the professional community for 15 years, but few people truly understand what personal brand are, why they are important, or how to evaluate and elevate their own brand. Marny provides a clear guide to managing personal brands in a meaningful and impactful way, including specific steps for making small, simple and consistent changes that help change the way people are perceived by influencers in their careers.
Upon completion of this session, participants should be able to:
- Learn how their personal brand is directly affecting their career
- Enhance their personal appearance and communication skills
- Follow 5 steps to assess, develop and elevate their personal brand
Marny Lifshen, Author/Speaker, Marny Lifshen Communications
Marny is an author, speaker and marketing communications consultant with more than 25 years of experience in working with professional service providers including physicians. She is a nationally recognized expert on the topics of networking, professional relationships, communication, personal branding and the male/female workplace dynamic. She creates customized presentations, workshops and retreats for corporate clients, professional associations, universities and conferences.
