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Amping Up Your Social Media Strategy
Original Program Date :
Length: 1 hour


So you have a social media presence. Great! But what is next? How do you keep users engaged? Hear 5 proven strategies from 5 panelists and learn how you can easily implement these ideas into your social media strategy.

Upon completion of this session, participants should be able to:

  • Learn creative ways to utilize your social media presence
  • See how colleagues go beyond the social sites to gain followers
  • Obtain quick ideas to implement in your strategy today

Mrs. Allison Lundberg, Senior Digital Marketing Strategist, AmericanEagle.com

Allison Lundberg is a Senior Digital Marketing Strategist and Team Lead at AmericanEagle.com. She has more than a decade of digital marketing experience, initially starting in the non-profit association industry, then moving to the digital agency space. Allison is passionate about helping businesses in all industries achieve their goals by using testing and data, no matter the digital channel or desired platform. Allison has served as an AAMSE board member and speaker for 8 consecutive years for a medical society, and also holds her Certified Association Executive credential. She was also named a Forty Under 40 recipient in 2020 through Association Forum.


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