Boost your post. Advertise. Promote your business. These buttons and communications are easily ignored because of our limited social media budgets. However, boosts and advertisements can fit any budget amount with surprising results. See how you can be efficient with your advertising, reach your target market, and analyze if your promotions worked.
This session will explore how to utilize virtual and digital technology to take your eLearning program to the next level. Taking real-world experiences from our clients, you’ll also learn tips and tricks on how to provide engaging learning events that can help increase your revenue and membership.
Join Adele Cehrs, CEO of When and How Agency, crisis communications expert and author, as well as Chip Massey, former FBI hostage negotiator and special agent, for a 45-minute webinar on practical ways to keep your board and members calm regarding COVID-19.
There is evidence that psychological counseling / coaching can improve physician wellness. However, physicians and organizations may fail to utilize these types of programs due to a variety of perceived barriers. We will describe common barriers both from in the literature as well as our personal experience running two large medical society physician wellness programs. We will provide practical solutions with a proven track record of success to these barriers. Participants will gain knowledge and tools to create their own successful physician wellness program.
Hear practical tips from start to finish about how you can produce videos for your association, from equipment advice to solid user-friendly production techniques – whether you have a big equipment budget or a small one.
Associations need visionaries to provide breakthrough ideas for their members. But too often, when such employees are found and hired, their tenure is much shorter than anticipated! (And maybe it's happened to you!) Bill Jerome and Curt Powell, authors of "The Disposable Visionary: a survival guide for change agents," have spent over 10 years studying the paradox of why organizations say they want to change agents and then terminate them when they persistently challenge the status quo. They will share their findings and the keys to successfully fighting internal politics and creating an association that empowers and supports new ideas and innovation.
Many medical member societies would benefit from a digital reboot to modernize their marketing efforts and improve their customer experience. In this talk, Todd Unger, CXO of the American Medical Association gives practical digital marketing, analytics, and martech tips to help you cut through the noise while providing a roadmap to consistently recruit more members and increase member retention rates in 2019 and beyond.