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On Demand

8-Tracks to Digital: Evolution of Member Benefits

Credit Available - See Credits tab below.

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Matt Overton
46 Minutes
Audio and Video
Original Program Date:
Jul 26, 2019
Never expires.


8-track players used to be the pinnacle of car audio achievement... until cassette players! And then CD players. Today, it's satellites & phones. The goal has always been to keep the user happy with the product. Are your members happy with your benefits? Do you have 8-track players in your benefits package? Learn how to adjust your benefits to changing demographics and attract new members.

Learning Objectives:

  • Identify membership demographic shifts
  • Adjust benefit package to reflect member needs



Credits Offered: 0.75

AAMSE is a CAE Registered Provider. This program meets the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program that we offer that has been approved for CAE credit will clearly identify the number of CAE credits granted for full participation. We will maintain records of your participation in accordance with CAE policies. For more information about the CAE credential or Registered Provider program, please visit

Note: Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. No specific individual courses are required as part of the applications – the selection of eligible education is up to the applicant based on his/her needs.


Matt Overton Related Seminars and Products

Director of Business Development

California Medical Association

Matt Overton has been with the California Medical Association since 2017, and handles all affinity partnerships, corporate sponsorships, and member benefits for the organization. Prior to joining CMA, he served as Director of Corporate & Member Development at the California Pharmacists Association for 6 years. At CPhA, he created a structured corporate partnership program and revamped the member benefit offerings. He is an active member of AAMSE, and a member of CALSAE since 2011. In addition to his undying loyalty to the NY Yankees, he's a father to 3 teenage daughters. Your thoughts and prayers are appreciated.