The American College of Preventive Medicine (ACPM) is leading the charge to coalesce the health community around the goal to build a health system based on prevention. Through its Power of Prevention campaign, now in year two of three, ACPM is working with associations, nonprofits, industry, and academia to advocate for policies that push our health system’s focus upstream. Led by CEO Donna Grande, this campaign is a model for partnership-based advocacy.
This session will explore how to utilize virtual and digital technology to take your eLearning program to the next level. Taking real-world experiences from our clients, you’ll also learn tips and tricks on how to provide engaging learning events that can help increase your revenue and membership.
In this session, attendees will learn how to grow through “right-sizing” their membership: identifying ’good fit” and “bad fit” members and targeting strategies at the former, not the latter.
If your finger is hovering over the e-mail blast button, stop and join this break-out session. More e-mail from your Society, could equal less engagement and, even worse, more unsubscribes. Even if you have great open rates, it doesn’t always lead to members taking action the action you need grow your Society.