Chris Leister has worked at the California Medical Association (CMA) for over 8 years, and he is responsible for membership dues operations at the CMA, which has over 43,000 physician members in California. Responsibilities include invoice and dues strategy, coordinating and setting up pricing, and dues operation logistics. Chris’ team also provides operational and administrative support to over half of CMA’s 38 Component Societies throughout the state. He an experienced report writer, using detailed analysis to measure and improve business practices, member retention, membership trends, and revenue. Chris is extremely skilled at database management, CRM, AMS, operations, and using data analysis to make decisions and inform strategy.