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Media Types
Live Event (1)
On Demand (53)
Workshop (3)
Event Calendar
Categories
Advocacy (4)
Association Management (15)
Communication (15)
Leadership (23)
Membership (13)
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Information and Products by this Presenter
Lena Banks
Director, Marketing
Texas Medical Association
Product Type
On Demand
Personas and Engagement Scoring: Strategies for More Effective Audience Segmentation
Presenters:
Lena Banks
|
Sylvia Salazar
Duration:
48 Minutes
Format:
Audio and Video
Original Program Date:
Jul 27, 2018
Short Description:
Understand how developing personas and engagement scoring from available demographic and behavioral data, with a focus on motivations, needs, and other factors help provide a better overall picture of...
Price:
$40.00 - Base Price
More info »
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