8-track players used to be the pinnacle of car audio achievement... until cassette players! And then CD players. Today, it's satellites & phones. The goal has always been to keep the user happy with the product. Are your members happy with your benefits? Do you have 8-track players in your benefits package? Learn how to adjust your benefits to changing demographics and attract new members.
To provide an introduction to the role of advocacy in advancing the strategic priorities of a medical society and its members, and to provide an overview of specific advocacy strategies and techniques for effectively engaging members