Description: Short-term decision have been made in response to COVID-19, but what about the long-term decisions and impact? Mary Byers, CAE, author of ASAE’s bestseller, Race for Relevance: 5 Radical Changes for Associations, will join us to present a framework and filters to help with decision-making going forward. She’ll also share what she’s hearing from association professionals across the country, provide a list of resources and suggestions for working with the board, and answer your questions.
Racism is a public health issue, with significant impacts to health and well-being. Public health, healthcare professional and physicians know firsthand the impacts that long-standing discriminatory structures and institutionalized racism have on health outcomes. This has been particularly pronounced throughout the COVID-19 pandemic and documented by federal agencies including the Centers for Disease Control and Prevention (CDC). Join Aletha Mayank, MD, MPH, AMA’s Chief Health Equity Officer and Group Vice President as she discusses the roles institutions have played in fostering, exacerbating, and perpetuating racism and other forms of oppression, and how medical societies can work with members, other professionals and communities to make significant and lasting change.
Join Adele Cehrs, CEO of When and How Agency, crisis communications expert and author, as well as Chip Massey, former FBI hostage negotiator and special agent, for a 45-minute webinar on practical ways to keep your board and members calm regarding COVID-19.
If you are thinking of becoming a new Executive Director/CEO, or perhaps you are new to the position, this webinar is for you. First-time CEOs need to hit the ground running, tackling the many varied responsibilities and complex issues the head of an association confronts. Do these things well and you lay the groundwork for success; not so well and you might not survive to enjoy your first anniversary at the helm.
Although the nuances of working in the top staff position vary from one association to the next, you can prepare yourself by understanding a number of CEO requirements, responsibilities, and expectations and skills. You will learn the importance of knowing what you are walking into, culture, working with staff, embracing good governance, and working with a Board.
Beth Brooks, CAE, will tell you what to expect, and prepare for. If you are working for (or hope to work for a smaller staffed association), this is the ideal session for you).
During this webinar, Sherry Budziak, CEO of .orgSource and Kevin Ordonez, President, .orgSource will discuss how being a digital leader has never been more urgent for associations to remain relevant. Adapting an integrated digital strategy and the way you work can make the difference between business continuity and a meltdown.
There is no “one size fits” all approach to membership marketing. To meaningfully communicate the value of membership and drive member engagement, it is critical to identify your different member segments and understand their values and motivators. Personas – fictional characters created to represent different types of actual members – can help inform these efforts. The presenters will share their experiences synthesizing data from member surveys, censuses, and focus groups to develop member personas, as well as best practices for creating targeted messaging that raise awareness of membership benefits, encourage member participation, and increase retention.
This two-part session will examine how tools associated with StrengthFinder 2.0 can help identify and build leaders at every level in an organization and create positive team habits for staff and volunteers.
Hear practical tips from start to finish about how you can produce videos for your association, from equipment advice to solid user-friendly production techniques – whether you have a big equipment budget or a small one.
Communication skills are vital to success as a leader and are potentially the biggest stumbling block one will encounter. This interactive workshop is focused on helping participants to improve their ability to communicate in key areas essential to their effectiveness. More specifically, this workshop will provide tools for listening effectively, outline common styles of communication, and give participants necessary insights to acknowledge and manage emotions during conflict and confrontation. Participants will have the opportunity to role play to reinforce the concepts.
Build your annual meeting beyond your educational activities and make it a memorable experience for your attendees. Burnout is a large topic in the medical industry now, so use your annual meeting to refresh and recharge your attendees while keeping budget in mind.