The concept of personal brands has been a mainstay in the professional community for 15 years, but few people truly understand what personal brand are, why they are important, or how to evaluate and elevate their own brand. Marny provides a clear guide to managing personal brands in a meaningful and impactful way, including specific steps for making small, simple and consistent changes that help change the way people are perceived by influencers in their careers.
This session will enable participants to understand how to leverage emotions rather than suppress or avoid them. In research from Stanford, Cal Berkeley and University of Texas at Austin, it has been shown business negotiations fail or fall short of an ideal outcome when one or more parties is suppressing their emotions. By understanding the emotional underpinnings of your behavior, business people are better able to cooperate and find common ground with direct reports, team members, bosses, vendors, colleagues and their spouses. Research suggests that emotional intelligence is responsible for nearly 60% of job performance.
In this session we'll explore what it is to have a high performing team with steady and high levels of psychological safety, how to purposefully build and protect that dynamic, and how to leverage it to create productivity and innovation on your team.
Hear practical tips from start to finish about how you can produce videos for your association, from equipment advice to solid user-friendly production techniques – whether you have a big equipment budget or a small one.
Management of healthcare volunteers should be purposeful and strategic. Volunteers are busy with their “day jobs” and already give back to their organizations by contributing time and thought leadership, making efficiency vital. Proper recruitment and utilization of volunteers can be the difference between tremendous success or complete failure. Learn how one healthcare association’s fundraising committee has exceeded their annual goals for more than a decade, setting new milestones and achieving unprecedented participation along the way.
Your organization has a powerful story to tell and so do you. Finding your message and your story takes the curiosity of a child and the heart of a warrior. We can train you to think like a journalist to capture the stories that speak to the heart of what you do and drive results. We all want to see ourselves in other people and we often make sense of the world through shared experiences. Stories help us connect on a human level. They make complex issues real for us by putting a human face on them. They inspire. They engage. Through stories, we move people to think, feel and do. We'll show you the storytelling techniques you've seen in your favorite movies and novels and share how you can use them to tell your medical society's story.
Associations provide education, advocacy and other “published” member benefits, but with loneliness reaching epidemic numbers in recent years the real opportunity to be a valuable asset to members is through the community and connectivity an association can create. Associations are perfectly situated to reduce the spread of toxic loneliness, and teach individuals how to be part of and contribute to a thriving community! Twenty-eight percent of young employees are frequently or constantly feeling burned out at work, a 7 percent increase over older generations. More specifically, seven in 10 Millennials experience at least some burnout at work. More than 90 percent of Generation Z prefer to have a human element to their teams, either working solely with innovative co-workers or with co-workers and new technologies.
Build your annual meeting beyond your educational activities and make it a memorable experience for your attendees. Burnout is a large topic in the medical industry now, so use your annual meeting to refresh and recharge your attendees while keeping budget in mind.